Poor translations can drastically affect any business. Whether it is the lack of communication ability or incorrectly translated documents, any slip can damage sales pitches, relationships and future business, says Peter Bennett CEO of London Translations Limited.
In this article, Peter explains how to purchase translation services so you avoid the embarrassing, all too common mistakes in international communications.
Kadin Hastaliklari Ltd, the Turkish import/export medical device company has suffered in the past as a result of poor translations. A few years ago the company attempted to import from the Czech Republic but had trouble reaching anyone through the details listed on the Czech company’s web site. With no contacts in the Czech Republic and no knowledge of the language, it was impossible to know whether the company even existed.